Client: Art Invest Real Estate, British Land, Ryder Architecture.  
Date: 2023 
Services: Research and engagement.

Sport and The City is a two-part report that examines the role of sport in urban locations. Part 1 of the research looks at the everyday role of sport in the city and explores how urban locations can generate greater social value through improved integration and access of everyday sport into the urban environment.

With over 84% of the UK population living in cities, the urban environment has a pivotal role to play in facilitating and inspiring sporting activity. In London, nearly 38% of the population does not participate in the recommended amount of physical activity.

In the face of challenges such as the climate crisis, urban densification, funding cuts and rising inactivity levels, our cities need a modern, innovative and holistic model for integrating sport into the city.

This research advocates for an approach that empowers local actors to implement a place based framework for embedding sport into our cities in a creative and sustainable way. We have established four strategic principles which can act as a practical toolkit for supporting the integration of sport into the urban environment.